Pivot is “a structured course correction designed to test a new fundamental hypothesis about the product, strategy, and engine of growth.”
Companies tend to undergo more Pivots in the early stages, as they are still getting to know their target market and it’s needs. Companies will continue to Pivot as these needs change or the company discovers new opportunities for the business.
Pivot is dynamic tool that makes efficiency of the companies continuable, adaptable, customizable, expandable, and growth-able.
